Almost natural: Russian Internet users mock the anti-LGBT 'traditional family' flag
On July 8, the country’s leading political party, United Russia, presented its response to the LGBT rainbow flag: the “flag of naturals,” which features the silhouette of heterosexual family of five. As it turns out, the logo was borrowed and slightly adapted from the French political movement La Manif Pour Tous (“The Protest for Everyone”).
Representatives of United Russia say they took the flag’s image with the permission of La Manif Pour Tous, though members of the French movement deny this and say they learned about the Russian adaptation in the news.
If United Russia ends up abandoning its “flag of naturals” over concerns about intellectual property, Russian Internet users have made it easy to find another design. Online, dozens of alternative “#RealFamily” flags have appeared in a mass wave of satire. Meduza presents some of the most inventive suggestions.
Meduza survived 2024 thanks to its readers!
Let’s stick together for 2025.
The world is at a crossroads today, and quality journalism will help shape the decades to come. The real stories must be told at any cost. Please support Meduza by signing up for a recurring donation.